Product Management :: Product Marketing

11 February, 2009

Privacy and Google's Latitude

Google has just released Latitude, a a service that lets you keep track of where your friends are by tracking the whereabouts of their mobile phones.

Latitude is available in 27 countries. The following phones are supported:

  • Android-powered devices with Maps v3.0 and above. G1 users in the US will be receiving Maps v3.0 in a system update soon.
  • Most color BlackBerry devices
  • Most Windows Mobile 5.0 and above devices. Note: Some Windows Mobile devices don’t support cell-ID location detection.
  • Most Symbian S60 devices
  • iPhone and iPod touch devices with the Google Mobile App (coming soon in the US)
  • Many Sony Ericsson devices (coming soon)

(From Pandia)

It is opt-in. Will Google be 'on top' of the privacy issue?