Product Management :: Product Marketing

20 April, 2006

Directory service for Mobile Subscriber stalls in US

According to Wired report, the two-year implementation of Wireless 411 service in the US isn't going anywhwere. The service is required to have written consumer opt-in, due to consumer privacy concerns.

This is the very reason that this will fail: patchy sign-up leads to patchy results - a chicken 'n' egg problem.

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