Product Management :: Product Marketing

05 June, 2006

Update on

  • Bebo has just raised $15m from Benchmark Capital (see article)
  • It has 24 million registered members with 2.5 billion monthly page views - pretty good when it was 'officially' launched in July 2005 (but I first noticed it in Feb '05).
  • It has outstripped MySpace in the UK & Ireland.
  • Picked up a Webby Award for best Social Networking website too (see their blog).
Note this very interesting point also:
Bebo is showing strong growth, and it stems in part from having the same "limiting" features as Facebook, Birch says. Bebo wants to encourage its users to engage with their real-life community, so is shying away from a completely "open" model like MySpace, where people create Web pages independent of a community. While Bebo allows such open behavior, it is doing everything it can to encourage people to network with others they are really associated with, whether high schools friends or other. It is getting 100 million page views per day, up 30 percent in just two months.
See quote from SiliconBeat.

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