O2 has launched the UK's first large scale pilot of NFC (Near Field Communications) technology on mobile phones reports MobileMonday.
500 users in London will be able to making purchases in retail outlets and travelling on London's public transport system.
Trialists will also be able to touch the NFC-enabled handset on selected smart posters at the launch and at other locations over the course of the trial. The smart posters contain embedded tags which serve as shortcuts for services enabled through the handset. Once the user taps the poster with the handset, they will automatically dial a number, send a text message or be sent a shortcut to a mobile internet site with more information about the subject on the poster e.g. an event taking place or downloading content.
The trial will also examine mobile payments using the Barclaycard payment application in the O2 Wallet for purchases under £10.
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