Product Management :: Product Marketing

20 December, 2012

Instagram and Facebook mess up on digital ownership

Two days ago, I mentioned Facebook's desmise in my post about Digital Lockers and Personal Digital Identity, most probably due to its clumsy / haphazard approach to users' privacy.

And lo, barely had I hit submit, when Instagram (owned by Facebook) changed its T&Cs to grant Instagram licensing rights to sell all photographs taken by the application. (From the Register: Don't use Instagram, it'll sell YOUR photos)

The reactionary vitriol from its user base demanded that Instagram did an about turn within 24 hours:
Instagram users own their content and Instagram does not claim any ownership rights over your photos. Nothing about this has changed. We respect that there are creative artists and hobbyists alike that pour their heart into creating beautiful photos, and we respect that your photos are your photos. Period.
Blog post by Kevin Systrom co-founder, Instagram

Sigh - what a horrible embarrassment. Will Facebook ever learn???

1 comment:

Arthur said...

Instagram may have lost about 25% of its daily active users, following the debacle over its change in its service terms. See article on VentureBeat. There's some scepticism as to the validity of the data and its analysis though.